The hottest Shandong Lingong rises into Africa to

Shandong Lingong rises in Africa to seek breakthroughs in overseas markets

Shandong Lingong rises in Africa to seek breakthroughs in overseas markets

China Construction machinery information

Introduction: in June, under the leadership of CEO Yu Mengsheng, Shandong Lingong took the opportunity to participate in the 45th FIA exhibition in Algeria to visit Algeria, Africa, Ethiopia, Kenya Mozambique, South Africa and other countries conducted an in-depth study of the market to explore the development of temporary labor in the African market

in June, under the leadership of CEO Yu Mengsheng, Shandong Lingong took the opportunity of participating in Algerian and immediately communicating with customers about the 45th FIA Asia exhibition, and conducted an in-depth investigation on the markets of Algeria, Ethiopia, Kenya, Mozambique, South Africa and other countries in Africa to explore the development path of Lingong in the African market

"through in-depth communication and exchange with local government agencies, the Chinese Commercial Counselor's office in the local area, major enterprises and agents in various countries, as well as some local Chinese funded enterprises, temporary workers have a more comprehensive and detailed understanding and planning for the expansion of business in Africa, and have also preliminarily reached several major cooperation intentions." The person in charge of temporary work said

Shandong Lingong rises into Africa

rises into Africa: the journey is compact, and each has its own emphasis

this principle applies to all models

it is understood that although the itinerary of this "Africa journey" of Lingong is very compact, it still has its own emphasis and orderliness. As the first stop in Africa, the delegation took the opportunity of participating in the 45th FIA exhibition in Algeria to conduct a detailed field survey of the engineering trading market in Algiers, the capital of Algeria; At the same time, special talks on business development were also held with gogetp, the agent of cevitai group, the largest private enterprise in Afghanistan. More than 10 orders were placed on the first day of the exhibition, which made a good start for the next trip to Africa

then, the delegation inspected key African markets such as Ethiopia, Mozambique and South Africa. In South Africa, Yu Mengsheng, Stefan, head of Africa of Volvo Group, and other members of the delegation held a round table meeting with Babcock, the main local agent in South Africa, to discuss and agree on the further development of temporary work in South Africa. Yu Mengsheng said that in the overseas strategy of Lingong, the emerging markets represented by the BRICs countries play a significant role. Lingong has made great progress in regional markets such as Russia, Brazil and India. Relatively speaking, South Africa is a late entrant with great potential. Temporary workers will conduct in-depth discussions on how to further support the southern African market, and give maximum support to the South African market in terms of channels and brands

"This' trip to Africa 'with such a long temporary working time, such a large scale and such a compact itinerary fully shows that after participating in Brazil's MT exhibition and Russia's CTT exhibition, temporary working has concentrated its efforts in overseas markets in Africa. This is also another large-scale expansion of the international strategy of temporary working with the BRICs market as the core. It can be said that the game has come in the competition for overseas market expansion Middle plate. " An expert from China Construction Machinery Industry Association said

12 next page